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Melanie Boeckmann assesses that largely, each forecasting method can be linked to qualitative or quantitative methodologies.
In short, quantitative data and methods are particularly useful for:
- Models for projecting or forecasting;
- Data for assessing the past and current situation;
- Gap analysis;
- Monitoring and evaluation.
Qualitative approaches are particularly useful for:
- Methods to assess the current situation through stakeholder elicitation;
- Understanding needs for the future and creating scenarios;
- Gathering information on reasons and motivation;
- Monitoring and evaluation.
The best of both worlds? Integrating quantitative and qualitative methods.
Download the document [PDF 311 KB] (Qualitative and quantitative methods)